O2 Memories

Passion Pictures director’s Lobo takes us on a vibrant voyage through India, Pakistan, and Bangladesh in this VCCP’s new O2 International Sim commercial. The commercial shows the O2 Sim card traveling through the landscapes of India, Pakistan, and Bangladesh using the designs of local artists Shuvo Arman, Humna Mustafa, and Anj Rana. I brought these worlds into life by transporting the 2D designs into a rich 3d narrative, resulting in a truly immersive journey. I worked closely with each individual artist to ensure their style and culture were accurately translated and represented throughout the film.

Client → O2 Sim
Studio → Lobo.cx
Role → Art Director, Designer and Animator

Credits

Agency:
VCCP

Production Company:
Passion Pictures

Director:
Lobo

Post-production:
Lobo

Creative Director:
Mateus de Paula Santos

Creative Executive Producer:
Loic Francois Marie Dubois

Art Director:
Diego Coutinho

Motion Designers:
Diego Coutinho, Diogo Kalil, Bruno Ferrari,
Fabiano Broki, Francisco Beraldo

2D Animation:
Paulo Passaro

Particles Animation:
Roger Marmo, Fabiano Broki, Cassio Homa (Houdini)

3D Animation:
Aulo Licínio, Alexandre Martins, Victor Dinis Fernandes, Diogo Kalil, Ivan Oviedo

Modelling:
Carolina Nogueira, Marcos Smirkoff, Rafael Segnini

Render:
Felipe Bauer, Roberto Maki

Compositing:
Bruno Ferrari, Fabio Acorsi, Diogo Kalil, José Eduardo Ambrosio (Flame)

Textures:
Marcelo Righini, Michel Venus, Diego Coutinho, Francisco Sanches

Rigging:
James do Carmo, Richard Maegaki, Viviane Adade